Expertise

 

Specializing in graphic design, web design and digital marketing

As a marketing specialist and graphic designer, I work to present organizations and businesses in creative ways that increase engagement across platforms.

My experience includes working to promote political campaigns via social media, increasing fundraising through digital tools, employing email marketing to engage supporters while continually analyzing performance and testing new ideas.

View my resume (pdf) 

 
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Web Design

  • Website planning and wireframes

  • Responsive, mobile-friendly design

  • Landing pages for campaigns

  • Page layout and hierarchy

  • HTML/CSS/Bootstrap

  • Content Management Systems

  • Search Engine Optimization

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Marketing & Social Media

  • Digital campaigns on all major platforms

  • Targeting audiences with ads

  • Written and visual content generation

  • Display and search ads

  • Analytics and goal tracking

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Graphic Design

  • Logo design and branding

  • Graphics for social media

  • Web and email banners

  • Brochures, booklets and other marketing collateral

  • Web and print advertising

 
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Email Marketing

  • Campaign planning

  • Strategic layout of text, imagery and buttons

  • Fundraising via email campaigns

  • Utilizing lists and segmenting to optimize results

  • A/B testing

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Video & Photography

  • Digital photography with SLR camera

  • Video editing

  • Image optimization for print and web

 

Technology

 

Adobe Creative Suite: Photoshop, Illustrator, Dreamweaver, Premiere Pro, InDesign, Lightroom, Acrobat
Social Media: Facebook, Twitter, Instagram, LinkedIn, Pinterest, Buffer, Hootsuite
Video: YouTube, Vimeo
Website design: Squarespace, Wordpress
Email Marketing: iContact, Mailchimp
Fundraising: Donorbox, Auctria (Online Auctions), Crowdrise, Eventbrite
Google Ads, Google Analytics, Google Optimize
Microsoft Office

Additional Interests

Animal rescue, feline psychology, botanical art, learning French, yoga, nature walks & hiking, reading (find me on Goodreads), movie nights and plant-based cooking. My cats Romeo and Kara.